Gain valuable exposure and experience with leading companies
An investment in you
Summer Session Dates
Transparent Costs
Summer: May 2 to July 31
Fall: August 25 to December 16
3 or 6 credits*
of your Wayne State tuition
Course codes for the Global Career Accelerator
+ $1,800 program fee
Business Elective: BA5800 (6 credits)
General Elective: GLS 5500 (6 credits)
Engineering Elective: BE2600 (3 credits)
Benefits of the Global Career Accelerator
The program may be financial aid eligible. Applicants may be eligible for a scholarship toward the program fee. Program cost is billed to your student account.
Get 4 certifications and verified skills for your resume
Unlock access to an exclusive career network
Build a portfolio of real-world experience with industry-leading companies
Access to coaching and networking events with industry professionals
Find, attract and engage a worldwide audience through digital marketing best practices.
Build a portfolio of Google and Meta Ad campaigns with behavior and demographic targeting.
Learn how to turn a profit by increasing conversion rates through A/B testing.
Learn social media tactics to build brand presence on Instagram and TikTok.
Receive a Social Media charity:water project certification for your resumer and LinkedIn.
Receive a Ecommerce Specialist Shopify project certification for your resume and LinkedIn.
Intercultural Competency Skills
Earn Certifications Upon Completion
Build your emotional intelligence skillset.
Develop listening skills that manage bias.
Receive an Intercultural Skills certification for LinkedIn.
Brand Project Spotlight
You'll step into an exciting Digital Marketing project for Charity: Water, a frontrunner in the global mission of ensuring clean water for all:
Devise a brand and content strategy aimed at engaging younger audiences.
Plan and roll out a captivating marketing campaign.
Craft compelling content across diverse platforms such as Instagram, Google Ads, and TikTok.
Present your marketing plan and articulate the strategic choices you made.
Social Media
Strategist
Business
Owner
Sports Marketer
Creative
Director
Management Consultant
Journalist
Marketing skills are for more than just business majors.
Work with professionals committed to your success.
HEAD OF DIGITAL MARKETING
Rita Cidre, MBA
Trilingual, a published author, featured entrepreneur on Remezcla and Buzzfeed, and an award-winning instructor, Rita has worked as a marketing leader for NPR, Time Inc. and Zillow, crafting stories that help people feel a strong sense of connection with a product or brand.
HEAD OF LIVE EXPERIENCE
Rupali Monga, MBA
A self-starter, entrepreneur and educator, Rupali is a first-generation American who pioneered marketing initiatives for multi-billion-dollar organizations before founding her own impactful digital marketing consultancy. She is passionate about education and increasing diversity in business.
Your teaching team is here to support and mentor you through your experience. Attend Drop-In Hours with the team to ask questions and connect with them.
Community
Connect and network with your peers across other universities, ask questions and share some of your projects progress.
HelpHub
Our super-powered chatbot Bodhi has solved 80% of participants' questions in past terms—but get real human help when needed.
Add projects like these to your portfolio.
Check out past projects created by alumni of the Digital Marketing Track.
2025 Summer and Fall registration is now open.
Earn credit while building in-demand skills, certifications, and real-work experience.
The Global Career Accelerator painted a bigger picture of how this would fit into my life and my career. It allowed me to synthesize my campaigns, my interactions, and my sales in a new way.
The Wayne State Global Career Accelerator is offered in partnership with Podium Education, the leader in developing online experiences that empower universities to prepare students for high-growth careers in the digital economy.
The program is offered through Wayne State University.
Contact the Wayne State Global Career Accelerator Team at (313) 513-7671.
The Web Content Accessibility Guidelines (WCAG) defines requirements for designers and developers to improve accessibility for people with disabilities. It defines three levels of conformance: Level A, Level AA, and Level AAA. globaltech.wayne.edu is partially conformant with WCAG 2.1 level AA. Partially conformant means that some parts of the content do not fully conform to the accessibility standard. Please let us know if you require assistance or encounter accessibility barriers via (313) 513-7671 or advisor@globaltech.wayne.edu.
"Marketing skills are life skills. I’m very passionate about demystifying marketing for students who are ready to enter the workforce, build their own businesses and become financially independent."
